Salary benchmarks

These example ranges can help you calibrate offers by region and role. Adjust them to match your market, seniority level, and funding stage.

Engineering

RegionFullstackBackendFrontend
SF / NYC$175,000 – $210,000$185,000 – $220,000$165,000 – $195,000
Boston & other cities$135,000 – $165,000$145,000 – $175,000$130,000 – $155,000
Latin America$45,000 – $85,000$50,000 – $90,000$40,000 – $75,000
India$25,000 – $55,000$30,000 – $60,000$22,000 – $48,000
South Africa$40,000 – $75,000$45,000 – $80,000$35,000 – $70,000

GTM (Founding AE, SDR, BDR) – base salary

RegionFounding AESDRBDR
SF / NYC$130,000 – $175,000$65,000 – $85,000$68,000 – $88,000
Boston & other cities$105,000 – $145,000$55,000 – $75,000$58,000 – $78,000
Latin America$35,000 – $65,000$15,000 – $30,000$18,000 – $32,000
India$25,000 – $50,000$10,000 – $22,000$12,000 – $25,000
South Africa$30,000 – $60,000$12,000 – $28,000$14,000 – $30,000

Design

RegionProduct DesignerBrand / UI DesignerDesign Lead
SF / NYC$155,000 – $190,000$130,000 – $165,000$190,000 – $235,000
Boston & other cities$120,000 – $155,000$100,000 – $135,000$160,000 – $195,000
Latin America$40,000 – $75,000$30,000 – $60,000$65,000 – $95,000
India$22,000 – $50,000$18,000 – $40,000$45,000 – $70,000
South Africa$35,000 – $65,000$28,000 – $55,000$60,000 – $85,000

Product

RegionProduct ManagerTechnical PMHead of Product
SF / NYC$170,000 – $205,000$180,000 – $220,000$220,000 – $280,000
Boston & other cities$135,000 – $165,000$145,000 – $175,000$180,000 – $230,000
Latin America$50,000 – $85,000$55,000 – $95,000$90,000 – $130,000
India$30,000 – $60,000$35,000 – $70,000$65,000 – $100,000
South Africa$45,000 – $75,000$50,000 – $85,000$80,000 – $115,000